Verilo

Full branding package

Verilo is a highly regarded consultancy specialising in mergers and acquisitions specific to the healthcare industry. They offer a bespoke, personal and friendly service to those looking for exit strategies or undergoing major changes within their businesses. 

I worked with Verilo to build the brand, from naming, through to strategy and visual identity, to web design.

The word ‘Verilo’ translates loosely to ‘an instrument to find truth’ (In Latin, ver=truth, ilo=instrument). It also has connections to achieving new heights, as the component parts of the word relate to the word for ‘Red Kite’ in Estonian, which was the inspiration behind the logo shape on the ‘v’.

“Working with Lucy has been an absolute game-changer for our business. After witnessing her remarkable success in developing the brand for one of my former companies, there was no hesitation in choosing her to help create and develop the brand for Verilo.

Her work has been pivotal in helping our business more than double in size year on year. Her fair pricing, effective client management, adaptability and speed make her an exceptional partner in brand development.

I can confidently say that Lucy gets my recommendation every time. Her expertise and dedication are evident in every project she undertakes, making her an invaluable asset to any business looking to elevate its brand.”

Joshua Catlett, Managing Director at Verilo

Helping facilitate major change for professionals in the healthcare & wellness industry, through finding solutions that impact everyone for the better.